Welcome to the Denny’s Franchisee Association (DFA) web site. The DFA represents the interests of franchise restaurant owners and operators within the Denny’s Brand. Our objectives are to:

  • Communicate with a united voice between Association members, Denny’s management and Brand vendors for the purpose of enhancing the positive sales growth and profitability of Association members’ restaurants.
  • Promote communication among Association members for the purpose of gathering information and concerns from individual franchisees and the disseminating of profitable business practices.
  • Negotiate prices and programs with third party vendors for the benefit of Association members.